Developing a CRM Solution for a Telecom Provider
About the Project
Our client, a leading telecommunications provider, sought to enhance its customer relationship management (CRM) capabilities by developing a comprehensive CRM solution. The goal was to improve customer satisfaction, streamline operations, and drive business growth.
Key objectives of the project included:
- Centralized Customer Data: Consolidating customer data from various sources into a single, unified platform.
- Automated Workflows: Automating sales and marketing processes, such as lead generation, lead qualification, and opportunity management.
- Enhanced Customer Service: Implementing a customer service portal to provide self-service options and efficient support.
- Advanced Analytics: Leveraging advanced analytics to gain valuable insights into customer behavior and preferences.
- Integration with Existing Systems: Seamlessly integrating the CRM solution with the client’s existing systems, including their billing system, network management system, and customer support system.
The Challenges
Retail sales agents faced challenges with inefficient appointment scheduling, poor route planning, and difficulty managing varied customer needs, resulting in missed opportunities and delayed contract processes.
The Solution
Implementation of a comprehensive suite of digital tools, including a customer relationship management (CRM) system, an appointment management system, and a sales quotation tool These tools were designed to streamline appointment scheduling, improve route planning, and offer real-time product information and document management.
The Outcome
Global Telecommunications Provider Delivering Comprehensive Connectivity Solutions
Technologies
Web
PHP, JavaScript, TypeScriptPHP, JavaScript, TypeScript
Yii, Next.js, ExpressJS
MySQL
Figma, Adobe Illustrator